Dear Katie Brown
Instagram Ads
​​​​​​​Goal: Create an Instagram story ad campaign to advertise sales and increase engagement on the Dear Katie Brown cosmetics page.
Dear Katie Brown is a cosmetics line specializing in glitter palettes and singles. This campaign brings together pastel colors and interesting shapes to capture the attention of Instagram users as they flip through stories. Each slide has individualized and condensed information for easy reading and the interactive slides provide a simple way for users to interact with the brand through Instagram or the brand website. By advertising sales, new products, and encouraging engagement, the ads are expected to drive up sales and  gather new customers.​​​​​​​
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